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Collateral Design

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Collateral Design

Brand Collateral is the collection of media used to promote the brand and support the sales and marketing of a product or service. It’s the tangible evidence of the brand, designed congruent with the brands core values and personality.. These marketing aids are intended to make the sales effort easier and more effective. Typical collateral materials include business cards letterheads envelopes printed & digital brochures printed & digital newsletters magazines literature websites Facebook splash pages packaging point of sale direct mail vehicle livery advertising display, exhibition stands & graphics, signage branded power point, keynote presentations movies, video, showreels etc.

Collateral Design at best prices

All of these items and more are designed with a specific objective in mind. They are the tactical material of your brand strategy. The collateral of your brand is often the first impression of your product or service and first impressions really count. A poorly executed design can do as much damage as a great professionally designed solution can do to enhance the perceived value of your offering and increases your sales. If you’d like to know more about how we can help you with your brand collateral requirements we’d be delighted to talk. Collateral design is an integral part of what we offer here at Persona Design. We’re experts in producing these and many other items not mentioned on the list above.

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Oftentimes your company’s collateral will arrive at a prospect before you do. Thus it needs to tell your brand story in the same you would tell it yourself. All of your pieces – presentations, brochures, sales and fact sheets, etc. – need to communicate why your company’s products or services are extraordinary. Through smart design and compelling copy, we translate your company’s brand across all of your corporate collateral. For all print work, Purely Branded manages the entire print production process. We handle all file preparation, on-press supervision, delivery and billing. We also bring a number of printing partners to the table so that you can choose the right one for your work.

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